so here's the bad news...

jon fine quotes Murdoch's main man, Peter Chernin, on the brutal truth about newspapers' single largest source of revenue, classified ads:

the classified business at newspapers is in freefall and the internet will never help us compensate for what it was

the first bit we knew, the second bit must be a bitter pill to swallow. So who will survive and how will they make money? Nobody's quite sure. News Corp are getting together to, er, brainstorm some answers...